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3 Ways Technology Will help Your Nonprofit Do More Good

Nonprofit organizations have an fascinating opportunity which allows them to use technology to their advantage. While most businesses use technology for marketing a product or service, nonprofit organizations have the chance to market and fundraise using technology for a cause greater than themselves. This means the use of technology both externally and within the organization itself is much more imperative than that of any other industry.

Effective business practice not only influences the workers in the company as a whole, but productivity affects the underprivileged people the nonprofit organization strives to serve. Using technology is a wonderful way to build organization productivity, brand awareness, and a volunteer base.

Tip 1: Big Data

Big data is used in organizations to monitor productivity across all sectors and departments. While data analytics are typically used for understanding numbers, budgets and production ratios, data analytics can also be used to measure employee productivity and make predictions about future projects completion times.

Using data analytics to understand employee productivity is an incredibly lucrative way to implement strategies to achieve more progress on a day-to-day basis. By measuring employee quotas, leaders can then talk to employees one on one to understand the strategy that employees are using to get their numbers. This allows leaders the opportunity to tweak employee strategies and equip employees with skills to increase their effectiveness. Whether those quotas are day-to-day tasks or receiving quotes from potential donors, data analytics allow leaders to make observations that will optimize the way employees produce content and results.

Tip 2: Creative Content

The greatest way to interact and engage with potential donors and supporters is through social media. However, social media sites are not the place to spam your followers with pleas for money. Rather, social media is the place where you engage with your supporters on a personal level. By posting creative content that captivates their attention, you not only give your consumers an education, but you give them an opportunity to be stirred to compassion. Through giving them statistics on infographics or showing them interviews that you’ve done with the people that your organization is helped, you show your supporters active changes that you are making in the lives of the people your charity seeks to reach.

This evokes a sense of humanitarianism in your supporters and will make them want to be involved. Whether this involvement is done in a monetary fashion or in a volunteering fashion, your supporters will be interested in making some kind of difference as you educate them on your mission.

Tip 3: Cloud Sharing

Cloud sharing is an incredible technology which allows your employees to interact on electronic projects. Collaboration not only saves time but also adds to the creativity implemented into each project. Whether team members each complete individual tasks and piece them together into a single project, or members of the team are all working on the same project at the same time, cloud sharing allows real time updates to be made for ultimate collaboration purposes. This allows for quality project completion in short amounts of time. For flyers, posters and other print media, cloud sharing technology also works very well with secure print management systems. With this technology, everyone becomes in the loop and is able to work fluidly together whether generating a project, or printing it. From conception to production, cloud sharing is an ideal way to implement production increasing strategies.

Another incredible feature of cloud sharing is the data back up it provides. Cloud sharing allows you to organize and save all of your production schedules and projects themselves in an external online cloud. This keeps your data safe from system and network crashes.

Using technology in nonprofits is very similar to how it is used in big business. The main difference here is that heightened productivity for a nonprofit allows the organization to help more people rather than simply sell a product. By improving your employees’ skills and productivity levels through technology, your organization as a whole will make a bigger difference in the lives of many.

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