To stand first in the list of most established and advanced countries, it is crucial to flourish your businesses by creating a workplace that can target diverse markets. Nowadays, employees are struggling to survive due to the widespread of racism's virus that has taken numerous lives. The only vaccine that can eliminate this virus from our societies is the incorporation of diverse workforces in the business world.
Diversity and inclusion act as a key to form an ideal business. Diversity creates a workplace that welcomes every person despite their differences. In a global marketplace diversity is booming, be it temporary work in the Oil and Gas sector or permanent employees at a Financial institution. A diverse workplace is formed with employees having dissimilar characteristics including age, sex, gender, ethnicity, color, language, experiences, nationality, religious beliefs, socioeconomic background, geographic location, physical disability, education, political perspectives, and much more.
Diversity helps in building a healthy workplace where equal opportunities are provided to everyone. The equal opportunity simply means the fair allocation of opportunities without any bias or discrimination against a certain diverse group.
If you are ready to create a diverse workplace then you are at the right place. This blog comprises all the necessary information through which you can easily build a healthy and diversified workplace that includes everyone.
Consider the following five tips to make a working environment where every person feels included, appreciated, and respected.
1. Share employee's experiences and stories
The best way of making an ideal workplace for everyone is to post stories about your employee's hard work and success on your company’s website. Good stories are always loved by readers and they are able to do wonders.
For instance, if any employee changes his belief regarding religion or transitions to the opposite gender then you can write about their story of transition and how you supported them throughout the process. This will not only make your employees feel appreciated but will give readers an insight into your organization's diverse and inclusive working environment. They will get to know how welcoming you are to changes.
As a result of embracing your employees, people will start building a positive image of your company and would love to work with you. Sharing employee's experiences will automatically give a boost to the number of diverse candidates applying for jobs offered by your company.
2. Make a fair hiring process
The virus of prejudice and racism has badly affected the hiring procedure in almost 80% of companies around the globe. It was proved by a recent study according to which resumes with white-sounding first names got 50% more interview letters than resumes with African or American-sounding names.
To overcome this issue, it is essential to ask your managers to take action if they find any bias in the hiring procedure. Train the hiring committee to treat every applicant equally. Moreover, spread awareness about your company's new diverse culture and policies, so every employee shows respect to recently appointed workers and everyone can work in a secure environment.
Hiring employees regardless of their gender, race, ethnicity, or sexual orientation allows customers to have a positive outlook towards your company as it shows your evolution of values and mindset.
3. Eliminate stereotypical words from job descriptions
According to a research conducted at Duke University and the University of Waterloo, advertisements that are related to male-dominated jobs also contain stereotypical words, like dominant and decisive, that are usually linked with the male gender. lt decreases the number of female candidates and leads to a male-dominated workplace.
This is why it is extremely important to remove all words that can act as a stereotype from the job description before posting any advertisement. You can add characteristics (like hardworking and responsible) that are applicable to all genders.
When you post a job that has no gender-biased words, you directly increase the chances of grabbing job seeker's attention from various backgrounds and more people will start considering and applying to your job posts. This will ultimately bring a diverse workforce to your company.
4. Create a stronger inclusive workforce
Inclusivity is different from diversity. Inclusivity comes when you become successful in supporting a diverse team. Creating a perfectly inclusive team can be grueling at first, but it can be exceptionally beneficial for your company in the long run. A report by Deloitte states that workplaces with inclusive teams are six times more innovative and bring more rewards than workplaces with non-inclusive teams.
If you are determined to launch an inclusive workplace then you need to start by mentoring your leaders because they can be your biggest opponents. Set a meeting with departmental leaders and educate them regarding the significance of a diverse and inclusive workforce. Make them aware of all the advantages that an inclusive team can bring for your company. Ask for their opinions in a friendly environment where they can discuss their issues with you. Once you get a green light from your leaders, you are all set to hire an inclusive workforce that will attract diverse markets with their incredible talents and skills.
5. Increase your Research
If you are seeing that your organization is failing at grasping the attention of ambitious and innovative candidates from diverse backgrounds, it is the right time to create a broad net in the job search of your preferred candidates. Search and support people who were a part of underrepresented teams in the past. It will help you target a large group of people who would love to be a part of your diverse workforce.
By adopting diversity, a company is not restricted to a certain criterion when looking for labor but in addition, their new methods to systematically train the employees help them adapt quicker to the company's work environment and become an integrated part of a unified whole where they will feel competent in their skills to get the job done.
Advantages of having a diverse workforce
Have a look at the following advantages that you can get just by adopting a diverse workforce in your organization.
- Diversity reduces discrimination.
- It helps businesses to grow financially.
- It makes problem-solving less time-consuming.
- It improves the creativity level of an organization.
- Companies become more adaptable to changes in the market.
- It diminishes the cost of production by developing an efficient labor force.
- It enables organizations to hire the most talented people from any ethnic background.
- It motivates workers to take new steps and bring beneficial changes to the environment.
- The task of introducing your product to new markets and target global clients becomes less stressful.
Due to their immeasurable benefits, diverse cultures are promptly introduced in different businesses. A diverse workforce is becoming a need of every company if they wish to grow stronger. Diversity facilitates in designing a constructive environment by proposing anti-bullying and harassment policies, so the workers feel secure, looked after, and recognized. This empowerment in return helps them do their job to the best of their ability and be as productive as possible. Doing efforts for achieving diversity is a constructive use of the entire human resources that results in a greater efficient output of the entire company.
If you want to know the major challenges that a company faces while marketing a new business. There are a lot of informative blogs that you can read and follow to make your business successful.