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How Small Businesses Can Even The Odds

Building your own business from the ground up can be the best decision you ever make. However, this can only be true when that decision is made with proper protocol and planning in mind. One of the only guarantees you’ll get when it comes to starting a company is that being the head of a business entails solving problems. There are countless factors that impact a business’s operations and, therefore, its odds of success. Making sure that your small business survives long enough to achieve mainstream success, you’ll need to account for these logistical problems, and these tips can help.

Outsourcing Labor

One of the major costs your company will need to cover is that of your staff’s wages. As with any business expenses, cutting costs can be a great way to extend your company’s cash flow to make ends meet where they otherwise wouldn’t. However, you’ll have to get creative to cut costs on your employees, because you can’t simply pay workers less. One way to reduce the cost of your staff is to outsource specialized labor. For example, courts can hire court reporters portland on a case by case basis instead of paying the full time wages of an employee with limited usage. There are cases, such as that of marketing, in which outsourcing is the rule, rather than the exception. In other cases, however, you’ll have to use your best judgement. Many administrative roles can be outsourced, for example. Therefore, hiring an accountant from an accounting firm is a great way to get better services from a trained professional without the costs associated with housing your own employees.

Hiring Remotely

Another way to innovate when it comes to saving money on staffing is implementing remote workers into your business model. Philosophically, hiring remote workers is comparable to outsourcing. However, the key difference between the two is that remote workers are typically employees of a company or otherwise have an arrangement similar to regular employment. Likewise, the use case for remote hiring focuses on providing the essential services of a company with minimal on-site staff. On the other hand, outsourcing typically makes use of specialized expertise to tackle occasional needs that aren’t met by your regular employees. A great use case for remote workers is that of administrative or clerical work. Payroll, for example, requires nothing more than data and math, meaning that it can be done remotely using a computer and an internet connection. 

Addressing Employee Retention

An important part of running a business is hiring the right people, but it’s also important to prioritize keeping the right experience around once you find it. Employee retention is an important part of long term stability, because each new employee represents additional costs and losses associated with the hiring and training processes. 


Addressing the problem of employee retention is addressing that of employee morale. The mental well-being of your staff’s a crucial determinant of many things, from productivity to how long individual staff members will be willing to stay around. Therefore, it’s important to make your staff feel like valuable members of the team to keep them on the team. One great way to accomplish a boost in employee morale is to offer incentives such as medical benefits. On the other hand, inspiring competition between team members can accomplish a few things. For example, it can boost your company’s overall output, but it also gives employees something to strive for, a manageable and understandable path to progress. The slightest hint of opportunities for long term growth are huge selling points in the eyes of workers looking to climb the corporate ladder.

Staying Up to Date

Another crucial part of keeping a business afloat is keeping the production pipeline running smoothly. Doing so will require top of the line equipment, not to mention regular maintenance. Today’s businesses make use of a variety of technological tools of varying levels of advancement and complexity, and this presents a logistical challenge for business owners, because complex machines necessarily wear down over time leading to the need for repairs if things are left unchecked. Being adequately repaired to bankroll emergency repairs is essential, but it’s even more important for a company to invest in regular maintenance that can reveal potential mechanical failures in advance so that they can be preemptively repaired. This will allow a business to take care of essential repairs on their terms, such as having them prepared over the weekend so the impact of the repair process on the business model can be minimized. This will save a business from the financial losses associated with mechanical failures and the time cost thereof.


Small business owners have the deck stacked against them, because even small mistakes can lead to bankruptcy. However, these tips can help you protect your company from financial failure and pave the way for long term prosperity.

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