Content is the heart of every business. Whether you are building a website, starting a blog, creating an ad copy, or even writing product descriptions for your business, you will need content. It is what you put out in the form of words out into the world that makes or breaks your relationship with anyone sitting on the other side of the screen.
And trust us, content writing is not a cakewalk!
It can be challenging to create content that is accurate, relatable, smart, crisp, 100 percent original and speaks to people in a way that moves them. It requires research, writing skills, knowledge of grammar and a complete understanding of the language you are writing in. There are a lot of minor details that need to be paid attention to.
Now if you think about it, content writing is not the only job a person has to do, whether he or she is a business owner, a marketer, or a copywriter. Every other person is multitasking so many roles in their personal and professional lives. It becomes difficult to pay attention to every aspect of the writing process.
Meanwhile, content writing is a job you can not afford to make mistakes at, right? You can even hire a content creation agency for this job if you don't have time for this.
Imagine sending out an ad copy full of grammatical errors or an article that is 30 per cent plagiarized.
This scenario is a very unimaginable one for every content writer out there.
This is why, it is necessary to take the help of some content writing tools that are easily accessible these days, to proof-read and improve everything you’re writing before you finalize the draft.
Here are the top content writing tools that every content writer should have in her/her bucket list and use them regularly:
Grammarly: One of the most useful content-writing tools for every content writer, Grammarly has already made its way into the computer systems of most of the content writers worldwide. This is an easy-to-add extension for google chrome and many other browsers and it fixes multiple errors at once when you start typing in the document. In addition to fixing errors, it also makes your text more comprehensive, crisp and optimized.
The green icon with a circular arrow that you can see on the top right corner of the screen is how it appears and you can click this icon to make any changes. You can choose your style of writing and whether you are writing in British English or American English.
The best part is that the basic version of this tool is available for free!
Copyscape: This is one of the most sought after tool for online plagiarism check. If you are a new entrant in the content writing market, you will come across many clients who will ask for Copyscape-passed content. Many established content writing companies and almost all the clients who require plagiarism-free content rely on this particular tool.
Plagiarism is a very serious crime and as a writer who is looking to make a name for himself/herself in the industry, you should always rely on trusted plagiarism checkers before submitting your work.
What’s more? In a paid premium version of this tool, you can also compare similarities between your text and other pages online. Now you wouldn’t want to get any google penalties just because you didn’t check the authenticity of your content, right?
Hubspot’s Blog topic generator: This particular tool is like magic for every content writer who wants to create digitally optimized content. All you need to do is enter the keywords that you have derived from your keyword research for SEO of your content. Through its magic (read algorithms), it churns out the ideal topics for your blog.
This is a great way to save time for content creators who are planning to strategically roll out a series of blogs and need topic ideas on a particular theme. They can also research topics by just entering nouns related to the subject as well.
Hemingway: Another popular editing app, Hemingway is one of the best content writing tools for every writer. It not only edits your spelling and grammar, but it also checks the style and the tone of your writing. It helps you remove complexly structured sentences from your writing, suggests an alternative for inappropriate words, and also ensures all your content is in the active voice.
Here is a demo of how the tool works. It is also available on their website.
Keyword Planner: Whether you are writing search engine optimized content for your website, or conversion optimization, keywords play an important role.
If you are wondering why is keyword planner so popular among all the digital marketers, the reason is simple. It is an official tool from Google, which is the most used search engine in the global market. It is almost like Google coming and telling you which keywords to use.
That’s the dream of every digital marketer worldwide!
Here’s how you go about using this tool:
With proper keyword research and optimization, your search engine would understand how to rank your content piece.
These content writing tools will not only improve the quality of your writing but also increase readability and find some very unique content ideas. You can continuously learn and grow by using these content writing tools on a regular basis. They may also help you organize your ideas and writings in a better way.
If you’re wondering whether these content writing tools are of any use to you if you are an experienced writer, the answer is yes! Everyone is bound to make mistakes and it always helps to double-check and avoid mistakes to the maximum extent possible.
So what are you waiting for? Get started on that writing project that has been on hold since ages!
Ramona Vega is a professional content writer and digital marketer. She is the founder of Ytbto which is a Youtube to Mp4 converter that helps users to convert and download Youtube videos. She is interested in blogging so she founded Techpuzz which is a guest blogging website accepting high-quality guest posts.